The world has gone digital, Marketing has gradually transitioned from TV and billboard advertisement to social media and influencers marketing toping the chart in the last 3 years, generating up to #5 million dollars between 2021-2023 and is predicted to generate 24 billion dollars in 2024.
As a consumer, are you open to spending more money on social media advertisement or going the modern way??
To each their own.
Their is a target audience for every business.
Knowing who your target audience are and where to find them would help in choosing where to spend your money for advertisement.
I like the concept of social media advertising but I wont deny that I miss those very predictable ads on TV that were so exciting, that they made up some of our childhood memories.
but hearing things like “Are you a stamp professional” or “Do you know what is hiding in your businesses data” interrupt my videos on YouTube shows me how much we have evolved